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About OW Care

We are a social impact venture born in The Hague, a city of peace and justice, that connects people, private care providers, and social enterprises for an accessible care.

At OW Care, we are building a community where people can navigate care more clearly, care providers to collaborate seamlessly, and companies to engage in a local partnership for greater societal wellbeing. We turn individual care into a collective impact.

This is Our Why (OW).

Our Mission

To connect people to the Right Care, at the Right Time, with the Right Resonance.

Our Vision

To make care connected, continuous, and circles back to the wellbeing of communities.

Our Values

Connected

Less time searching. Spend time on caring. Connect with providers who share the path for care that resonates.

Continuous

We believe your care journey should start in a budget conscious manner.

Circular

Care that circles. We commit to turning individual care into collective impact for local wellbeing.

Our Story

Founder

"Healthcare is under pressure. But, we have resources and allies. What we need is a clear path to care."

I know firsthand what it looks like to be on two idealistic and sciolistic searches for the right provider. I had wished there was a clear way to find care. As a healthcare professional, I saw the same fragmentation from the inside. Many brilliant providers and strong ambitions, but no clear bridge connecting them. OW Care was born from being on both sides of that reality.

We are improving access to care together. And support our people and care providers along the way.

Yours in health,

Hee Baek

Founder of OW Care